PHYTO Phytocolor Coloration Permanente 8 Light Blonde 50ml

The new generation hair dye kit

PHYTO hair dye experts create the first permanent hair dye with botanical pigments, without ammonia, combining color performance, hair beauty and maintaining the integrity of the scalp.

Up to 74% botanical pigments depending on shade

A palette with 16 basic colors

High concentration of botanical pigments for an extremely subtle color

The PHYTOCOLOR formula is enriched with a blend of original botanical pigments derived from 5 pigment-producing plants, selected for their superior coloring power. Their high concentration in the pigment base, up to 74% depending on the shade, ensures an intense color, natural and with subtle nuances, with luminous highlights, and acts as a shine enhancer.

Dyer's Madder (Rubia tinctoram L.)

The roots of this perennial plant contain intense red pigments known as "root lake".

Alder horsetail (Rubia tinctoram L.)

The bark of this dye-producing shrub produces a reddish pigment used in golden yellow to cinnamon-brown shades.

Plains Coreopsis (Rubia tinctoram L.)

This annual herbaceous plant produces red and yellow flowers. The flower stalks contain orange-yellow pigments that were already used by pre-Columbian civilizations.

Dyer's broom (Rubia tinctoram L.)

Orange-yellow pigments are extracted from the flowering branches of this shrub. The genus name is believed to be derived from the word "gen", meaning "small bush".

Trunk wood (Rubia tinctoram L.)

Pigments are extracted from the wood of the trunk and larger branches and are used to create dark colors. The trunk can also be combined with the rootstock to create beautiful brown shades.

Phytocolor is also a complete care routine for your hair color, 3 products that truly protect hair color and revive its shine with long-lasting results.

A new international numbering system that makes

It is easier to understand the product offering

A new generation formula for a 100% natural color result

Enriched with botanical pigments for subtle color, similar to the natural color of undyed hair.

WITHOUT ammonia for maximum comfort during application.